Display Font
Erica One
ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789
*Display Font only. Use for short titles and social media posts. Do not use for body copy or long headings.
BIG IDEAS
Title Sample
Sample how long it can be
Social Post Sample
Primary Font
Figtree
ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789
LIGHT The quick brown fox jumps over the lazy dog
REGULAR The quick brown fox jumps over the lazy dog
MEDIUM The quick brown fox jumps over the lazy dog
SEMI-BOLD The quick brown fox jumps over the lazy dog
BOLD The quick brown fox jumps over the lazy dog
*Primary brand font. Use for headings, subheadings and all body copy.
Pairing & Hierarchy
Bold Ideas, Built Together
Brand design and digital products that move with purpose.
Figtree carries the message + owner requires — subheadings, body copy, and supporting text — while Erica One handles the show-stopping headline. Together they give the brand range without losing its voice.
Display
Heading 1
Heading 2
Heading 3
Body copy text for paragraphs and supporting content.
caption / meta print
*This is just for visual representation only. Do not take these values as true for whatever you may be designing for.
What Not To Do
Lorem ipsum lorem is text, consectetur adipiscing elit. Sed do eiusmod tempor incididunt.
Don't use Erica One for paragraphs
A really long headline that just keeps on and going and going
Don't use Erica One for long headings
Figtree
Don't stretch or distort